4Human
VueLabs
Introduction
4human is a leading software-tech provider that offers HR and quality management systems with consulting services. Our vision is to simplify and improve your workday by having all data collected in one place in the cloud.
The project aims to bring together the three existing platforms into one cohesive website. This will help streamline management, cut down on maintenance efforts, and ensure consistent branding across all services. The new site will also enhance navigation, making it easier for users to find what they need and present the company as a cohesive, unified organization.
UX Audit
The UX audit for 4human aims to identify and address usability issues, enhancing user satisfaction, boosting conversion rates, and improving overall performance. It ensures the site is accessible, mobile-friendly, competitive, and informs design decisions for optimal resource allocation.
Stakeholder interview
For the 4human project, stakeholder interviews gather valuable input from key individuals involved in or impacted by the project. These insights help align project goals with stakeholder expectations and ensure that critical needs are addressed for a successful outcome.
Competitor Analysis
We conducted a competitor analysis to understand 4human’s market position and identify opportunities for improvement. This helped us refine the platform’s user experience, align with industry best practices, and better meet customer needs.
Analytics Review & Site Audit
Using data from Google Analytics 4 and Hotjar, we will delve into key metrics and user interactions to uncover insights that can guide enhancements in the website's user experience (UX) and boost conversion rates.
Information Architecture
We restructured 4human’s information architecture by merging the three websites into one cohesive platform. Using card sorting and feedback from usability tests, we streamlined the navigation, making it easier for users to access information without confusion.
This improved the overall accessibility and ensured consistent branding across all divisions.
Wireframes
For the 4human project, wireframes outline the basic structure and layout of the interface. They provide a clear visual guide for organizing content and functionality, helping to align design and development teams toward the project's successful completion.
Heatmaps analyzes
The UX audit for 4human aims to identify and address usability issues, enhancing user satisfaction, boosting conversion rates, and improving overall performance. It ensures the site is accessible, mobile-friendly, competitive, and informs design decisions for optimal resource allocation.
Project Roadmap
For the 4human project, the roadmap covers the key stages from research to final development. It provides clarity in planning and helps track progress, contributing to the successful completion of the project.
Results and Impact
By bringing 4Human's three products together under one domain, we reinforced their brand's mission to simplify and enhance work processes through innovative, cloud-based solutions. The result is a refreshed and engaging website that fully supports 4Human's vision and growth trajectory in the HR software market.
Optimized User Experience and Brand Consistency
Seamlessly Unifying Brand Messaging, Enhancing User Engagement, and Driving Conversions with Strategic Design Solutions
Unified Brand and Improved User Experience
Brand Unity
User Experience
Unified Access
Enhanced Engagement and Conversions
CTA Optimization
Engagement Boost
Enhanced Engagement and Conversions
Domain Transition
SEO Preservation
Design
The design phase focused on modernizing 4human’s web presence, improving visual consistency, and ensuring a seamless user experience. We developed a unified navigation system that allowed users to easily move between HR and quality management content. Each section of the site was redesigned to reduce cognitive load, making information easier to find and understand.
And more than 20+ Screens
